InfoCIO

Analysts Predict Self-Service BI Applications Will Dominate in 2011

Analysts predict an increased demand for self-service business intelligence systems and SaaS-based BI applications in 2011, according to CIO.

Self-service BI and service-as-a-service or Saas-based business intelligence, including “Web-based interactive querying and reporting tools that are designed to put more data analytics capabilities into the hands of end users, said James Kobielus, an analyst at Forrester Research.

Self-service BI tools can help decrease business information overload and "take the burden off IT and speed up the development of reports to a considerable degree," Kobielus said.

Read the full article at: Self-Service BI, SaaS, Analytics Will Dominate in 2011

Want to learn more about self-service business intelligence (BI) and SaaS solutions? InfoDesk provides cost-effective information services and business intelligence solutions, including integrated business information portal solutions that can ease the IT burden and enhance decision making.

InfoDesk Solutions is the winner of the 2011 SIIA CODiE Award for "Best Business Information Resource."

Top 5 Content Strategy Lessons

Recently CMSWire examined the top content strategies that can help companies understand the ways content drives their brands, communications and influences customers. Here are summaries of the top five lessons learned:

1. Content / Strategy Matters
In the new content era, new rules apply. Content and content strategy must closely align with business goals to create meaningful relationships.

2. Personalized Data Influences Content
Creating effective content depends on data, behavioral analytics, algorithms and semantic technologies that provide an understanding of user behavior and help them find the content they need.

3. Multiple Channels and Disciplines
The ultimate goal of content strategy is the seamless integration of all content across multiple channels. This includes the ability to integrate content with social media (Twitter), SmartPhone technologies, tablet devices, and travel among platforms—without losing the message.

4. Curation is Key
Effective content curation, including supplementing original content with information from trusted sources and promoting them in context, can be a highly effective to position a business as an authority and valuable information resource.

5. Right People and Right Tools
Creating a coherent user experience depends on great content. Creating great content requires skill and a high level of collaboration among channels, departments, disciplines and individuals.

Read the full article at: A Look Back at Content Strategy in 2010.

Want to improve your content strategy, content curation and content integration? InfoDesk provides information services, workflow solutions that can greatly enhance your ability to effectively identify and deliver content across multiple platforms.

InfoDesk Solutions is the winner of the 2011 SIIA CODiE Award for "Best Business Information Resource."